Avicenna Medical Blog

Care Management Weekly News Update 5/15/24

Posted by DeAnn Dennis on Wed, May 15, 2024 @ 11:45 AM

The U.S. Department of Justice (DOJ) announced Thursday it has established a new task force to take on healthcare monopolies and collusion. The task force, called HCMC for short, will guide the division’s enforcement strategy and policy approach in healthcare, including by facilitating policy advocacy, investigations and, where warranted, civil and criminal enforcement in healthcare markets, the agency said in a press release.

Three senators are urging the Department of Veterans Affairs to prioritize stronger accountability standards in their ongoing contract negotiations with Oracle Health. Several members of the Senate Veterans' Affairs Committee — called on the VA to advocate for more accountability measures when it comes to the department's EHR modernization contract with Oracle Health, which is set to end on May 16. 

Since 2021, health systems and insurers have been required to post pricing information for their 300 most common procedures as the government pushes to make healthcare prices more transparent. However, researchers have accused hospitals and insurers of failing to fully comply with the regulations.  Only 34.5% of 2,000 hospitals reviewed by nonprofit watchdog organization Patient Rights Advocate were deemed fully compliant with price transparency rules as of January

Digital tools have long been instrumental for marketers when it comes to refining strategies and enhancing user experiences. However, for healthcare marketers, there’s more nuance around utilizing these digital tools. In the new era of marketing technology (martech), where advancements in data analytics, artificial intelligence and personalized marketing abound, healthcare marketers must strike a delicate balance between leveraging data insights for targeted campaigns and safeguarding patient privacy and confidentiality. 

The House Ways and Means Committee passed the Preserving Telehealth, Hospital, and Ambulance Access Act by a vote of 41-0 after lawmakers raised concerns about the need for more guardrails and hospice recertification. The move sets up the legislation for passage by the full House later this year. This extension will maintain many of the current Medicare telehealth flexibilities through the end of calendar year 2026.

 

Tags: Weekly Industry News